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Search to Social Ads: How to Use Google With Facebook to Build Niche Audiences

Search to Social Ads: How to Use Google With Facebook to Build Niche Audiences

Does your business serve a specialized customer base?

Wondering how to reach specific niche audiences with Facebook ads?

To explore a strategy for retargeting specialized audiences using Google ads in combination with Facebook ads, I interview Shane Sams.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It's designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Shane Sams, the co-host of the Flipped Lifestyle podcast, a show focused on helping families make money online. He describes himself as a normal guy from Kentucky who loves helping others. He's also the founder of the Flip Your Life Community.

Shane explains how to use website traffic generated by Google ads to retarget Facebook users.

You'll discover how highly focused keywords help manage your marketing costs.

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