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Packed - A Supermarket Sweep with Tessa Stuart Author of The Food Entrepreneur's Guide

Packed - A Supermarket Sweep with Tessa Stuart Author of The Food Entrepreneur's Guide

About the show

Tessa lives in London and started in advertising. She then got a proper job in branding research, working for Cadbury, British Airways, Nestle and re-branding ALL the armed forces.
She now specialises in food and drink research.
It works: her clients include established brands like innocent drinks, Rude Health, Yorkshire Provender, Firefly Tonics, MOMA! Foods, Daylesford, Leon Restaurants, and G’Nosh Dips, Peters Yard Crispbreads, and Jimmys Iced Coffee. She helps food brands to adjust their customer offer, sizing, branding, and pack health messages, so they can attract MAXIMUM attention and sales from shoppers in the super-competitive supermarket aisles.

Listen carefully and then go to our offers page to win a signed copy as well as a delicious bar of Amelia Rope chocolate!


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