Strictly Rhythm Records is house music. Since 1989 the legendary NYC label put out records by almost every name in the game and defined house music through the ‘90s with Erick Morillo, Todd Terry, Louie Vega, Kenny Dope, Armand Van Helden, DJ Pierre, Roger Sanchez, Josh Wink, Ultra Naté and Barbara Tucker. As well as keeping the underground stoked with a steady supply of club grooves, the label delivered a stream of crossover hits with Reel 2 Real’s I Like To Move It, Ultra Naté’s Free, Wamdue Project’s King Of My Castle and Wink’s Higher State Of Consciousness. Strictly Rhythm relaunched in 2007 after a five year break following a short-lived venture with WarnerMusic, releasing many of its classic tracks on download for the first time, signing new productions from the likes of Quentin Harris, Osunlade, Bingo Players Vs Chocolate Puma, Dennis Ferrer, Michel Cleis, Dirty South and Bob Sinclar and establishing the Strictly Rhythm Music group, its joint venture label set-up.
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